frank (scholar, 2017), was held Feb. 27-March 1, 2017, and brought  together researchers from various academic disciplines to collaboratively cultivate research that will ignite lasting social change.

The academic conference is presented by the College of Journalism and Communications at the University of Florida.  frank (scholar,) represents a step toward establishing the robust practice area of public interest communications as a unique academic discipline and building the connection between research and practice.

The University of Florida College of Journalism provided $5,000 in seed funding for research projects that emerged from the conference.

The gathering was choreographed  to foster collaborations among scholars for new projects that not only add to their research, but can drive social change. Researchers connected  with other scholars whose interests complimented their current research and had the opportunity to build collaborative projects to expand that research. Research chairs were Dr.Troy Campbell, Oregon State University,  and Dr. Natalie Tindall, Lamar University.

The 2017 Schedule.

Meet our frank (scholar, 2017) chairs:

  • Dr. Troy Campbell

    Dr. Troy Campbell

    University of Oregon,
    Department of Marketing

    Troy Campbell is an Assistant Marketing Professor at the University of Oregon. He studies what people love, like, and find most important. From our favorite hobbies, to our most cherished beliefs, and yes, even the state of feeling nerd. Through these ideas he studies how we can be better people, why we sometimes lie to ourselves, and how we can enjoy life and everyday consumption more. Formally, he studies consumer enjoyment, identity, and overcoming resistance in communication (such as scientific communication).

    He was featured  in Pacific Standard 2016 “30 Top Thinkers Under 30” and his project on Solution Aversion holds the record as the most viewed research press release in Duke University history.

    He received his Ph.D from Duke University, formerly worked as a Disney Imagineer, and grew up in the shadows of Hollywood working in film and web media. In high school he won “most likely to join the circus” for his enthusiasm and acrobatics. He does fewer backflips today but still signs every email, “Enthusiastically, Troy.”

  • Dr. Natalie Tindall

    Dr. Natalie Tindall

    Lamar University
    Department of Communication

    Dr. Natalie T. J. Tindall is department chair and associate professor in the Department of Communication at Lamar University. Her research focuses on diversity in organizations, specifically the public relations function, and the situational theory of publics and intersectionality. She has authored book chapters and online publications along with peer-reviewed journal articles published in Journal of Public Relations Research, Public Relations Review, Public Relations Journal, Howard Journal of Communications, PRism, and the International Journal of Strategic Communication.

    She has served as the chair of the Public Relations Society of America Diversity Committee, a member of the Public Relations Society of America Work, Life & Gender Task Force, and the 2013-2014 Head of the Public Relations Division of the Association for Education in Journalism and Mass Communication.

    She was elected to the AEJMC Standing Committee for Teaching and continues to serve on the PRSA Diversity Committee, PRSA Work, Life & Gender Task Force, the Delta Research Education Foundation‘s Sister Scholars Advisory Board, and the national executive board of Delta Sigma Theta Sorority, Inc.

    Dr. Tindall is also the owner of Rock Paper Scissors Consulting and runs The Tenured Entrepreneur blog.