Why ‘Sharknado 4’ matters: Do climate disaster movies hurt the climate cause?


Climate disaster films are an emerging genre that reflect people’s desire to cope with a changing planet through art. How will they affect public attitudes on climate change?

Social Issues + Motion Pictures = Reel Impact


An inspiring video can enliven a campaign in progress or spark a new one. Alina Evans, account coordinator at Spitfire Strategies, shares five points to think about if your organization is considering getting behind the camera.

The 5 Climate Change Communication Studies You Need to Know

climate change

To move nonbelievers to believers, we must use evidence-based communication strategies. Here are the 5 climate change communication studies you need to know.

If You’re Not Terrified by Climate Change, Just Consider the Great Barrier Reef

Climate change is set to erode the reef at a record pace. What used to take centuries is now happening in less than a generation.

The Laws That Saved Florida’s Sea Turtles

Turtles dig the dark.

Taylor Ruffles Feathers

Taylor Swift has upset conservationists in New Zealand while filming her latest music video on a beach in Auckland. Officials state that the star was given permission to film in the location, using only two vehicles on the sand and instead brought a dozen vans and four-wheel drives, therefore endangering the rare small wading dotterels that use the stretch of shoreline as breeding ground.

5 Climate Communication Studies to Get You Ready for COP21

As the COP21 Paris negotiations on the climate wind up, the world waits to see whether our leaders will take the necessary steps to prevent catastrophic climate change. Climate advocates from around the globe have been taking – and continue to take – extraordinary steps to mobilize in hopes of pressuring political leaders to do the right thing. But regardless of the outcome of the Paris talks, the work on climate change will go on.

72andSunny Wins Seventh Generation, Breaks Scathing Ad About Carefree Millennials

72andSunny’s new advertisement for Bobble, a water bottle brand, perfectly nails the generically earnest YOLO themes that have plagued advertising (not to mention the broader culture) in recent years.

FarmedHere Wants To Bring A Vertical Farm To Your City

In its current Chicago farm, the company grows organic greens and herbs under long glowing rows of LED lights, and sells the produce to stores within 200 miles. As they expand, they’re choosing cities where they can reach the most people within the same radius.

India’s huge need for electricity is a problem for the planet

But India’s leaders say that the huge challenge of extending electric service to its citizens means a hard reality — that the country must continue to increase its fossil fuel consumption, at least in the near term, on a path that could mean a threefold increase in greenhouse-gas emissions by 2030, according to some estimates.